The simple, humble 2×2 matrix is one of the most commonly used business strategy tool from publications and speeches to every case study you've ever read in B-school. Every company has thousands of 2×2 matrices on Powerpoint slides laying around because of its amazing simplicity and versatility. It works remarkably well to list to think in two-dimensional thinking to solve problems.
You can create a range of possibilities just using the same slide. For example,
- which restaurant to go to?
- which travel site to go to?
- which smartphone brand to purchase?
- which car to buy
- list goes on …
I was in search of a simple slide which anyone can quickly use for their presentations without having to go through multiple hops. Hope you enjoy the below template created for which smartphone brand should I buy. Do fill in the below fields to download the template